Why It's Okay to Coast In Your Business - Path & Compass
Path & Compass is a boutique marketing and strategy firm with an intentional & holistic approach. We serve small businesses, specializing in wedding, event & hospitality businesses, wellness professionals, creative entrepreneurs and artists. Services including website design, branding & logo design, content marketing, SEO services, business coaching, sales training, graphic design, budgeting, goal setting and thoughtful growth.
Krista Chapman, Path & Compass, Path and Compass, marketing agency, boutique marketing agency, women-owned business, women-owned marketing agency, marketing agencies, marketing consultant, marketing strategy, professional marketing, Nashville marketing agencies, Nashville marketing agency, Nashville Marketing Consultant, Nashville Business coach, Nashville small business coach holistic marketing, intentional marketing, purposeful marketing, intentional business, intentional small business, building an intentional business, small business marketing, marketing for wedding vendors, marketing for wedding professionals, marketing for event professionals, outsourcing marketing, outsourcing my marketing, help with my marketing, help marketing my business, help with social media for my business, business coach, coach for women, small business coach, marketing coach, sales coach, coaching for wedding professionals, coaching for small business owners, business coaching, strategy sessions, wedding business coach, event business coach, small business strategy, strategic business planning, strategic small business planning, sales training Nashville website designer, Nashville website design agency, Website design agency, Website design services, Website design company, website development company, web development services, Website design and development, website designer, website development, small business website design, website construction, website designers, website designers for creatives, website designer for wedding business, website designer for women owner business, website designer for small business, website designer for event companies, ecommerce website designer, ecommerce website design, best website design, professional website design, web developers, custom website design, new website design, business website design, good website design, site design, small business website design, web design packages, best web design companies, Branding design agency, digital branding agency, Nashville branding agency, branding agency, branding design services, branding designer, logo designer, logo designers, logo design agency, logo design company, small business logo design, business logo design, modern logo design, custom logo design, business logo designer, modern logo designer, custom logo designer, logo design services, interior design logo, wedding business logo design, graphic designer logo, band logo designer, graphic designer for logo, professional logo designer Content marketing, content marketing agency, social media management, Social media manager, social media marketing, social media marketing agency, blog management, content creator, copywriter, blog writer, blog help, blog management, email marketing, email marketing agency, email marketing help, social media marketing help, content marketing for my business, content marketing for women-owned businesses, content marketing for wedding business, social media professional, seo, seo optimization, local seo, seo specialist, seo agency,
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Why It’s Okay to Coast In Your Business

As a business owner, there is a near-constant desire to achieve more. We are told to constantly push toward the next goal, the next revenue marker, the next milestone because if we’re not growing, we’re dying. Right? In reality, you are pushing yourself toward burnout. Breaks, rest, and yes – coasting in your business – are necessary to sustain things over the long haul. Treating the success of your business like a marathon, versus a sprint, is a smart move – that we highly encourage at Path & Compass.  It is also key to be strategic in how you coast in your business. Meaning that you do your work (and do it well) while being thoughtful about when you let things run on autopilot. Learn why it is okay to coast in your business, and how to shift the hustle & grind mindset to a path that is more sustainable.

You are More Than a Business Owner

It can be easy to forget, but it’s important to remember that you are more than a business owner. You need to balance your identities, and that means taking a break from the hustle & grind to simply enjoy life. Sometimes the best growth – including professionally – comes from taking care of yourself. Invest in your interests or hobbies, as well as your relationships. Whether that means scheduling a weekly outing, investing in tools for a new hobby, or setting aside time for self-care each morning or night. Remember that you are human first and that in order to be a successful human business owner you need to ensure you have the mental and physical capacity to run one.

you are more than a business owner

Money is Abundant

Let’s establish one thing. Money, opportunity, and work are tremendously abundant. There will always be more! Opportunities will come back around and so will money. What there is not more of, is YOU. It is all too common for business owners to feel guilt when taking a day off, even when spending important time with family and friends. But while you are gaining money and success while growing your business, think about what you are losing due to the stress of each and every day. Do a mental run-through once a week to see where you are emotionally and creatively, as well as where your level of productivity stands. If you notice that any of these are faltering, it is a good sign to take a step back as a business owner and make time to recharge.

Periods of Pause have Vast Benefits

An unfortunate side effect of the hustle mindset is that people believe that taking a step back is a downshift. This couldn’t be further from the truth. There are huge benefits from periods of pause, especially for business owners! More than anything, it is an opportunity to reevaluate goals and retool systems, so they continue to align with your evolving version of success. Nature does this every winter and as part of nature, we are meant to ebb and flow – at least if true fulfillment is what we desire. Creating distance is also a great way to gain perspective. Allowing you to reconnect with the reasoning behind your business and appreciate how far you have come.

Maybe you need to take a break to reset or to find a way to spark some new energy altogether! Take a look at 7 books that will improve your life hustle – there are options that are applicable to a variety of different areas of life.

At Path & Compass, our clients are creatives, entrepreneurs, and independent business owners – all are looking to create a life and work that feeds their souls. And sometimes that means hiring a business coach, who can provide a safe space to talk through the challenges of owning and growing a business. And, most importantly, create a step-by-step plan that will help you reach your goals. If you need help finding a direction, for your business or as a business owner, visit our website to book a consultation with Krista!