Timeline is one of the first questions event and rental companies ask when they start thinking seriously about a website project. It is also one of the most commonly misunderstood, because the honest answer depends on factors that vary significantly from one business to the...
A potential client lands on your site. They don’t scroll, they don’t read paragraphs of text—they glance. In just a few seconds, they decide whether your business feels trustworthy, relevant to them, and worth exploring further. That’s your digital first impression, and it’s often the...
In 2016, Sarah Miller, the owner of Southern Vine & Co., approached us to design a website for her event planning and interior design business. Already an accomplished planner, Sarah needed a site that showcased her skills while also highlighting her expertise in real estate....
When D&P Custom Lights & Wiring Systems, Inc. first reached out to us, they already had the essentials in place—a recognizable logo, a solid reputation in the industry, and a long-standing presence in the Nashville market. As a locally-owned business with decades of experience in...
In early 2024, Classic Tents & Events embarked on a transformative journey to improve their online presence and customer engagement through a comprehensive website design overhaul. This initiative was driven by the need to align with new business goals and branding strategies while effectively leveraging...
In 2025, having an eye-catching website is essential, but it’s just as important to ensure that your site is accessible to all users, including those with disabilities. An accessible website isn’t just a nice-to-have—it’s a legal requirement. With an increase in litigation surrounding non-compliant websites,...
A website serves as the cornerstone of a company's online presence. It's not just an online brochure! It's a dynamic platform that can either captivate visitors and lead them down a meaningful path or leave them feeling lost in the virtual wilderness. When it comes...
Note: This blog includes affiliate links. If you click and purchase, Path & Compass may receive a commission at no extra cost to you. We only recommend tools that we personally use. At some point in time, every multiple-location business will face the question of how...
When it comes to designing a website for your business, you have a few options. The two most popular choices are a custom website or a template website. But what are the differences? And how do you know which one is better for your business?...
