Client Portfolio | The Vida Group - Path & Compass
Path & Compass is a boutique marketing and strategy firm with an intentional & holistic approach. We serve small businesses, specializing in wedding, event & hospitality businesses, wellness professionals, creative entrepreneurs and artists. Services including website design, branding & logo design, content marketing, SEO services, business coaching, sales training, graphic design, budgeting, goal setting and thoughtful growth.
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CLIENT PORTFOLIO

THE VIDA GROUP + VIDAFLO

 

The Vida Group is a Nashville-based Medical Management Partnership. It’s their mission and passion to help people optimize their personal health in ways that are affordable, targeted and medically beneficial. Currently, they do this by focusing on customized IV Therapy & Hydration across Middle Tennessee – owning multiple Vida-Flo locations and offering concierge On-The-Go services. After years of hiring freelancers and other specialized agencies to run different aspects of their marketing, they were looking for a partner that could streamline and maximize their efforts. A customize Marketing Partnership plan was the right fit for their goals. Since partnering, we’ve refined their messaging & brand to create a professional & market-specific look using fun colors to complement the core brand. We created a consistent and SEO-optimized content marketing plan, created content on both their corporate site as well as a brand new umbrella site for The Vida Group, and took on all of their graphic and advertising needs. Vida-Flo now has a marketing partner that they believe in so they can focus on patient care while knowing their marketing is thoughtful, consistent & delivering results.

STRATEGIC PLANNING
MARKETING FUNNEL
MESSAGING + COPYWRITING
SOCIAL MEDIA + CONTENT CREATION
BLOGGING + MAINTENANCE
EMAIL MARKETING
PAID ADVERTISING

GRAPHIC DESIGN
WEBSITE DESIGN
BRAND DEVELOPMENT + REFINEMENT
PRINT + DIGITAL MEDIA
SWAG + MERCH DESIGN

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