Marketing Partnerships
A marketing partner offers the flexibility and peer-to-peer insight that employees might not. Path & Compass offers you the full wheelhouse of marketing services to manage your brand in a much more cost-effective, holistic package than hired staff. Together we can build a relationship based on mutual trust, respect, and success.
Krista Chapman, Path & Compass, Path and Compass, Twisted Crow, Small business marketing, Nashville Marketing Firms, Marketing for Wedding vendors, Marketing for event professionals, marketing partner, marketing partnerships, resources for small businesses, outsourcing company's marketing, outsourcing my marketing, thoughtful marketing, meaningful business planning
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SOMEONE ELSE DOING ALL THE MARKETING THINGS

MARKETING PARTNERSHIPS

DO YOU FEEL LIKE…

Your current marketing efforts are not working as well as they used to…

Are you constantly posting on social media, scrounging for content, and throwing money at ads, only to be dissatisfied with your results?

You are busy…

Are you feeling like you’re searching for time to focus on the big ideas only to have them pushed aside by your marketing tasks?

You don’t want to be a marketing expert too…

Learning new marketing tools, changing algorithms and best practices are not your jam because you already have another full-time passion.

You want your sales team to focus on sales…

Is your sales team spread thin? Managing social media channels, email blasts or website updates instead of serving clients and closing sales?

YOU NEED A MARKETING EXPERT.

Working with Path & Compass has been life changing, not only for our current business, but for our brand and the culture of our company.

 

– Becki Annastas, Owner, Dream Events & Catering –

WHAT WE DO

 

Path & Compass is a boutique marketing company that supports independent, service-based business
with our ongoing Marketing Partnerships.

 

Here we take all the marketing things (literally) off your plate, intentionally & effectively managing your strategy, social media, blogging, email, graphic design, website management and more. Think of us as a full-service, outsourced marketing department for less than the cost of an in-house marketing director.

 

We are in it for the long-haul, partnering with growing businesses looking to outsource their marketing. We help business owners like you build purposeful and successful companies by using intentional and effective marketing to better connect your business with your ideal client (and increase your bottom line while we’re at it).

THE PATH & COMPASS DIFFERENCE

DEFINING A NEW PATH

1 | Goal Setting
1 | CONSULTING + COACHING

Clarity is the first step. We refine your focus and address mindset hurdles to clear your path to success..

2 | Strategy Creation
2 | OVERARCHING STRATEGIC PLAN

We go deep into your business & goals, creating a plan that maximizes ALL your efforts and your budget.

3 | Strategy Implementation
3 | FULL-SERVICE IMPLEMENTATION

“Cool, a great plan, but no time or resources to do it.”

Nah, we take it from creation to execution.

4 | Long-Term Partnership
4 | WORKING AS PARTNERS

Your team has skills, too! We integrate everyone into the marketing and sales plans.

5 | On-Going Education
5 | ON-GOING EDUCATION

Us, not you. We stay on top of all things marketing and industry-related, keeping your business ahead of the curve.

6 | One-Stop Shop
6 | ONE-STOP SHOP

Copywriting, websites, design, branding, and creative content. It’s our jam.

7 | Niched to Perfection
7 | NICHED TO PERFECTION

We work exclusively with service-based independent businesses, with a special knack for the wedding & event industry.

“THIS SOUNDS PERFECT. WHAT’S NEXT?”

PATH & COMPASS KNOWS THE BOTTOM LINE ISN’T ALL THAT MATTERS AND SEEKS FIRST THE PASSION, MISSION AND VALUES TO ENSURE THOSE ARE INSTILLED IN ALL THINGS OUR COMPANY DOES.

 

– Jill Cole, Owner, Southern Events Party Rental Company –

WHAT YOU GET

 

MARKETING THAT STANDS OUT. Be prepared for the “Who’s doing your marketing?!” questions.

 

INCREASED SALES. More dollar bills added to your bottom line. We’re into that.

 

CONSISTENCY. Relevant messages that reach your audience on a regular schedule? Yep, we’ve got that covered – keeping your business at the top of the client’s mind.

 

FLEXIBILITY. No matter your changing priorities, new opportunities or adjustments to your team, we mold to what best serves your goals.

 

ACCOUNTABILITY. You can trust that we’ll have your back and make sure sh*t gets done.

 

LOYALTY. We are committed to you and only work with one caterer, one rental company, one restaurant, one business type per market.

 

VOICE OF REASON. You’ll have one-on-one chats with Krista and get the chance to hash things out with a human that knows your business and your goals.

LET’S GET SPECIFIC

Marketing Partnerships fit your business needs. While they always include strategic support, business guidance & regularly scheduled assessments, we create a custom selection of the below services that will best serve your vision and goals. And then when your goals or the market changes, we’ll adjust to keep you moving on your path to success.

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Website Design, Content + Upkeep

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Strategy Review + Planning

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Brand + Reputation Management

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Sales Funnels + Client Engagement

2 | Strategy Creation

Content Marketing Strategy + Implementation

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Sales Brochures + Printed Collateral

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Photo + Video Shoots

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Award + Publication Submissions

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Custom Graphic Design

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Digital + Print Advertising

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Donation Requests

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Sales Staff Training + Development

MONTHLY RETAINERS START AT $1500.

“I’m Ready. Work Your Magic.”