Path & Compass | #13 MINISODE | Soulful NOT Smarmy Solution Oriented Selling
Path & Compass, founded by Krista Chapman, help connect wedding and event business to more clients and intentionally grow their business. We partner with small business owners and leaders in the wedding and event industry to provide long-term brand strategy and marketing support. Services including business coaching, sales training, branding, logo and website design, social media and blog management, graphic design, budgeting, goal setting and thoughtful growth. Based in Nashville, TN.
Krista Chapman, Path & Compass, Path and Compass, Find Your True North, Bosses & Bourbon, Small business marketing, Wedding marketing, Nashville Marketing Firms, Nashville marketing agencies, Nashville Marketing company, Nashville Marketing Consultant, Nashville Marketing strategist, Nashville small business strategist, Nashville Business coach, Nashville small business coach, Nashville podcaster, Nashville Website Design, Nashville logo Design, Nashville Social Media consultant, marketing for wedding vendors, marketing for wedding professionals, marketing for event professionals, small business branding, wedding branding, branding design, small business website design, branding design, website design, website construction, website designer, website designers, logo design, logo designer, resources for small businesses, outsourcing marketing, outsourcing my marketing, help with my marketing, help marketing my business, help with social media for my business, social media for my business, instagram for my business, facebook for my business, instagram for my wedding business, how to reach more clients, how to grow my wedding business, small business sales consultant, sales training, small business consultant, small business strategist, Nashville business strategist, meaningful business planning, intentional business, intentional small business, building an intentional business, coaching for wedding professionals, coaching for small business owners, business coaching, strategy sessions, wedding business coach, event business coach, small business strategy, strategic business planning, strategic small business planning, blog writer, social media manager, blog manager
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#13 MINISODE | Soulful NOT Smarmy Solution Oriented Selling

How NOT to feel sleazy when selling as a creative entrepreneur

For this minisode, I am sharing my perspective on selling – specifically focusing on finding solutions for your clients, not selling goods or services. Sounds counter-intuitive but for creative entrepreneurs that often struggle with selling, feeling smarmy or manipulative, this perspective will help change your mindset and help you grow your business. Learn the difference between your prospect’s external problems and internal problems so you can adjust to create a solution the speaks to core needs. I also talk through the importance of being a trusted resource for your prospects & clients as well as the steps you can take to position yourself as an expert in your market so people are perceiving you as a commodity and shopping only on price.

 

Listen on iTunes | Listen on Stitcher

 

What did you think? Let me know! Review the podcast and subscribe to Bosses & Bourbon on iTunes. Have other marketing and business questions you want me to answer? Send me an email at krista@bossesandbourbon.com.