Path & Compass | BLOG: True North
Path & Compass partners with small business owners and leaders in the wedding and event industry to provide long-term brand strategy and marketing support. Services including website design, social media and blog management, graphic design, budgeting, goal setting and thoughtful growth. Based in Nashville, TN.
Krista Chapman, Path & Compass, Path and Compass, Twisted Crow, Small business marketing, Nashville Marketing Firms, Marketing for Wedding vendors, Marketing for event professionals, Brand reviews, brand assessments, resources for small businesses, outsourcing company's marketing, outsourcing my marketing, thoughtful marketing, meaningful business planning
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How can I get my business on the first page of Google? Should I buy a booth at this show? Am I getting enough leads to keep this online listing? How can I get more followers on Instagram? I get asked a lot of questions about a lot of...

Pesky things, our thoughts. I think it is common to be paralyzed by our thoughts. Particularly when we are looking at something from the beginning. We don’t write because writing a whole book seems impossible. We don’t run because completing a marathon seems unattainable. We...

This is my biggest pet peeve about websites. Contact information should be easy to find on your website. REALLY EASY. Please (I beg of you), list your contact email and phone number on your website. Email addresses and phone numbers must be SEPARATE from a contact...